Board of Directors


A chartered member of the Institute of Directors, Carl holds a Bachelor of Chemical and Materials Engineering and a Master of Business Administration.

Carl has eighteen years’ experience in the alcoholic beverages industry, both nationally and internationally, having held senior commercial roles with DB Breweries, Lion Nathan and Heineken joint venture businesses in New Zealand, Asia and Australia.  This includes five years as Managing Director of the Heineken-Lion Joint Venture in Australia. Carl is also a Director of New Zealand Trade and Enterprise.

Carl's particular strengths are in brand and channel development, distributor and customer management, and logistics optimisation in both domestic and international markets.


Shane has extensive experience in the financial markets having worked in London and New Zealand for more than 30 years.

Shane is currently an executive director of Forsyth Barr Limited and was previously a member of the Financial Market Authority’s Code Committee for Financial Advisers for seven years.

Shane has a number of private investments in New Zealand, including a shareholding in Reefton Distilling Co.


A professional company director and international strategic marketing and business development expert, Martin has more than 25 years’ experience in the consumer goods sector, including 19 years with leading global personal care company L’Oréal.

Martin’s international senior executive roles with L’Oréal included NZ Country Manager and Zone Director for Asia Pacific, MEA and Western Europe.  Martin was also a member of one of L’Oréal’s Global Divisional Management Committees.

A commerce graduate of the University of Auckland and the University of Michigan USA Advanced School of Management, Martin is a Member of the NZ Institute of Directors.